Any professional shopping for a cosmetic laser has a lot to think about. The initial investment is sizeable and not to be taken lightly. One must also consider total cost of ownership in terms of per treatment disposables, maintenance, etc. As you already know, you have many cosmetic lasers to choose from. Many of them compete on an advanced technological level. However, one consideration might rise above all others. It is:
Patient Satisfaction
Patient satisfaction might seem intangible, but it can be seen in the number of patients who return for additional treatments. Patient satisfaction can also drive the number of referrals a practice earns. In other words, this one consideration can be the factor that creates the long-term success of a vibrant, prospering cosmetic laser practice.
Dr. Lawrence Desjarlais and his team of professionals knew this. Dr. Desjarlais prides himself on providing the highest quality of care in general, surgical and cosmetic dermatology from his two offices located in Ann Arbor and Adrian, Michigan. His offices recently replaced their lasers with the Alma Lasers product line. So we sat down with Dr. Desjarlais and asked for a few clarifying thoughts. In other words, we asked a few tough questions about cosmetic lasers. We’d like to share those answers with you now.
Alma Lasers: What prompted you to look for alternate technology? Was it ROI, patient satisfaction or a combination of factors?
Dr. Desjarlais: It was patient satisfaction – overwhelmingly. Of course ROI is a contributing factor, but we are committed to providing the absolute highest level of care. Patient satisfaction overrides all other considerations.
Alma Lasers: We all answer to the same boss and that’s the person being treated. What other brands did you evaluate?
Dr. Desjarlais: We looked at additional Sciton technology as well as lasers from Lumenis and Syneron.
Alma Lasers: All leading brands. What was it about the cosmetic lasers from Alma Lasers that won your business?
Dr. Desjarlais: Again, patient satisfaction. We saw that we were able to offer multiple modalities from one platform and make a lot of people happy in the process.
Alma Lasers: The Harmony XL creates the best of both worlds. It’s a cost efficient platform with no per treatment disposables and the outcomes are reliable and predictable. What are you most happy about post decision?
Dr. Desjarlais: It’s the flexibility of the technology. We don’t have to purchase multiple pieces of equipment to give our patients the results they expect and deserve.
We’d like to thank Dr. Desjarlais for his time. We also encourage you to speak now to an Alma Lasers representative about patient satisfaction and the Harmony Family of cosmetic lasers. We’re confident that you and your team will be happy you did.
